Your next buyer will ask an AI assistant first.

Preparing the walkthrough

How it actually works

AI doesn’t fix sales. A system does.

An AI agent on top of spreadsheets and chats just asks your team the same questions faster. Give it one inventory that holds the units, prices, terms and availability, and it answers buyers and brokers on its own. Your managers close instead of checking.

Without a system
Prices_v7.xlsxgot it from a colleague yesterday
WhatsApp to Head of Sales: “7% ok?”no reply for 3 hours
Brochure_march_UPD.pdflast update March, it’s September
Sales manager
38 chats open
“1204 is $412,000” — repriced 2 weeks ago
“Let me check on the discount, I’ll get back to you”
“Oh, sorry — turns out 1204 was reserved on Tuesday”
With Propcore
Live catalogevery unit · specs · price · options
Clear rulesprice · discount terms · payment plan
One-tap bookinglive status · no double holds
Sales manager
0 chats waiting
“Unit 1204 is $428,000 today, furnished option available”
“1204: 3% on full payment, 5% until Friday”
“On hold until Thu 18:00 — 1206 is free”

Forget inventory copy-paste.

The public project site your marketing team creates, the workspace your agents sell from, and the buyer portal — all show the same units, prices, and availability.

Elmreach House · Project website · demo
Illustrative exterior render for Elmreach House

Elmreach House

Calm waterfront apartments with live unit availability from Propcore.

Illustrative apartment interiorIllustrative pool amenity

Availability

Live
2 bedrooms36 leftfrom $412,000
3 bedrooms18 leftfrom $596,000
Penthouses4 lefton request
Book a viewingDownload the price list

Fits the stack you run

BayutSalesforcedubizzleHubSpotProperty FinderOpenAIOtodomPipedriveClaudeidealistaZillowMeta

Propcore imports from the price sheet you keep today and feeds the portals you already list on. Your CRM stays yours — CSV and XML feeds, REST API, webhooks, MCP. Not seeing your platform? The connector is built with your pilot.

Configured for your market

Pick the country you sell in. Propcore sets up the rest before your first login.

Creating a workspace asks two questions that matter: where you sell, and what language your team works in. From that, your account is stamped with a working configuration—not an empty system waiting for a consultant, and not another country’s process with the labels translated.

Where you sellUnited Arab Emirates
Working languageEnglish · Arabic
Money and measureAED · VAT 5% · sqft
What gets set upReservation and SPA set, escrow-linked payment plans, off-plan handover flow, local portal channels

Inside the product

Propcore, module by module.

One catalog underneath everything. Change a price once and the website, the portal feed, the broker’s price list, the buyer’s payment schedule and the report all move with it.

Catalog

Projects, buildings, sections, floors and units, plus the stacking plan of the whole project at a glance.

Data model

Entities and fields you define, with types and meaning, and views, relations and pages composed on top.

Pricing

Fixed or per-sqm, coefficients for floor and view, bulk repricing with a preview, full history.

Reservations

Time-limited holds that expire on their own, resolved atomically — two agents cannot sell the same apartment.

Promotions

Discounts scoped to a set of units, calculated when the price is read, stackable or exclusive.

Finishes

Packages with specifications and colour schemes, assigned per unit and kept in history.

Plans library

Unit and floor plans stored once and reused, the layout schema read from the plan image.

Secondary listings

Resale listings and their complexes beside new development, on the same primitives.

Publishing & channels

Storefronts

Five kinds of public site from one app — developer site, microsite, collection, promo page, agency site — on your own domain.

Portal feeds

Inventory published to the portals in your market, one mapping per channel, plus dynamic ads on Meta.

AI source

The catalog in a form assistants read, so ChatGPT, Claude and Gemini answer from live inventory.

Import

Spreadsheets with headers in any language, inbound XML from partners, photo enhancement.

Selections

A buyer’s personal shortlist, shared as a link tied to live availability.

The portal cannot keep showing last week’s price

Sales

CRM

Contacts, leads and stages you define, activities, scoring, and a waiting list for held units.

Deal

Reservation form, contract, payment plan on dates or milestones, demand letters, statement, e-sign, handover.

Documents

Templates that fill from the deal and generate the contract, the letter and the statement.

Buyer portal

The buyer follows their own purchase — what is due, what is signed, how construction is going.

The stage a deal is in and the status of its unit cannot disagree

Partners

Agencies

Onboarding with the documents you require, commission per project — flat, percent, tiered or split.

Agency portal

Agents browse what they were granted, reserve, and run their leads and deals from a phone.

Roles and permissions

Who sees which entity and which field, defined as data.

A field you hide is invisible everywhere, including the API

Intelligence

Analytics

Sales velocity, unit mix, absorption, price movement, broker performance, exportable for BI.

AI Studio

Describe the tool your team wants and get one, on the same API with the same permissions.

API and MCP

REST for your systems, MCP for AI agents, keys per agent, an activity log, webhooks.

Automation you can audit, and a back door that does not exist

Priced per project, not per seat.

Your whole sales floor and the brokers you work with are included. Numbers are set with each launch partner while we are pre-launch.

One project

Starter

Price on request

Per project, per month

  • Catalog, pricing, statuses and reservations
  • Project microsite on your own domain
  • Portal feeds for the channels in your market
  • Generated price lists and unit PDFs
  • Unlimited seats for your sales floor

Several projects

Most teams

Growth

Price on request

Per project, per month · volume tiers

  • Everything in Starter
  • Several projects, entities and currencies
  • Broker and agency access
  • Client selections, deals and contracts
  • Document templates and e-signature
  • Custom feeds, REST API and MCP keys

Developer group

Enterprise

Talk to us

Scoped with your IT and finance

  • Everything in Growth
  • Group-level rollup and BI export
  • SSO and field-level permissions
  • Migration and onboarding with our team

Objections, answered

The questions sales directors actually ask.

Everything asked in the first call, before the demo gets interesting.

Something we missed? hello@propcore.ai

Access opens gradually, in the order requests come in. We will email you when it is your turn. Joining the list costs nothing and creates no account.